Real Estate Company Corporate Identity

Real Estate Brokerage

Goal:

Position the new brokerage as the premier buyer’s agent for exclusive luxury homes in Scottsdale.

Tactic:

Develop a company logo to be utilized across all communication initiatives online and offline including creation of business cards and a letterhead template.

Target:

• Affluent in-state and out-of-state luxury home buyers.

Results:

Positioning solidified with niche brand development.