Healthcare Information Technology Company

Healthcare IT Brand Essence Logo

Healthcare Information Technology Company

Goal:

Address target audiences’ most urgent needs for improved technological interoperability.

Tactic:

Create a highly visual fluid motion logo representing the concept of Unity Within that markets the client’s culture, expertise, and teamwork in unifying operations.

Target:

  • Enterprise lead CDOs (care delivery organizations).

Results:

Established a viscerally resonating positioning campaign with the logo as a framework for the new company launch.

High-resolution zoomed in image of a brand logo by FabCom, which has a U that is made of small blue boxes with white borders. Zoomed in image of brand logo created by FabCom that shows the black and blue text that was used. Zoomed in image of brand logo created by FabCom of the floating blue squares that move off of the U in the logo. High-resolution zoomed in view of a brand logo developed by FabCom that shows the details of the blue and black logo.
marketing affiliates
Grayscale Logo of Database Marketing Methodology company in Phoenix, Arizona fabcom blog Neuromarketology logo featuring all-caps 'market' in gray block letter font. Spiraling silver moons form a sphere in Oahu Interactive's integrated marketing agency logo. A gray font comprises this S-shaped logo for Scottsdale Interactive with the tagline 'Integration. Reach. Impact.'
Logo of Phoenix, Arizona-based Advertising Methodology Company featuring grayscale sans-serif font. IBM Cognos logo displays FabCom's partnership with IBM Cognos Business Intelligence Software