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Online Health Professions College

University FastApp

GOAL:

Nurture interest throughout quick and efficient online interactions that spurs website visitors to inquiry.

TACTIC:

Create an electronic FastApp including graduation video and e-Commerce portal on a landing page.

TARGET:

  • Ages 40+.

RESULTS:

Successful in spurring prospective students to action. Increased lead-to-inquiry on first touch by 44%.