Technology University

University Environment Campaign

Technology University


Position UAT as the technology university synonymous with tech respect with nationally respected technology degrees that empower students to achieve true tech respect.


Implement two-part integrated marketing campaign including print advertising, website, direct mail/HTML/PURL, recruitment fair displays and banners.


  • Males and females ages 15-50.


Increased website visits 9% overall. Inclusive of inquiries from general technology university category students and specifically women increasing by 19% with a consistent 11% open rate of the campaign.

Image from a campaign that FabCom developed with a red bag of chips with Zoomed in image of a campaign image developed by FabCom that displays a glass of green soda in a white background with broken off wording on the left side written in grey. FabCom's close up image of robot knuckles can  with the image of a robot and robot knuckles surrounding him and written on the can is Zoomed in image of copy that FabCom created for a tech university campaign with words written in white on a blue background.
marketing affiliates
Grayscale Logo of Database Marketing Methodology company in Phoenix, Arizona fabcom blog Neuromarketology logo featuring all-caps 'market' in gray block letter font. Spiraling silver moons form a sphere in Oahu Interactive's integrated marketing agency logo. A gray font comprises this S-shaped logo for Scottsdale Interactive with the tagline 'Integration. Reach. Impact.'
Logo of Phoenix, Arizona-based Advertising Methodology Company featuring grayscale sans-serif font. IBM Cognos logo displays FabCom's partnership with IBM Cognos Business Intelligence Software