Integrated Agency Blog

FabCom’s SEO/SEM Strategic Marketing Focus Transforms Age Rank

​A common complaint we hear from prospective SEO (search engine optimization) and SEM (search engine marketing) clients is, “I hired a firm to get my website better noticed, but after I spent a fortune, my site is still on the third or fourth page of every defined keyword search.”

​With FabCom, a Phoenix area strategic marketing and advertising agency, that scenario changes significantly. As the newest member of the FabCom team, I’ve had the tremendous opportunity to witness just how the strategic marketing team ensures that a company’s SEO and SEM projects a client’s brand to be in the right place at the right time. Whether it’s #1 on a search engine results page or dynamically served at the exact moment when user variables align for the “maximum tipping point” of action, clients are solidly positioned to ensure brand loyalty that lasts.

​We want a client’s site to rank first on sites such as Google, Bing or Yahoo. Well strategized SEO and SEM can make that happen, driven from the systematic integration of a company’s value, trust and story to online digital assets that attract the right visitor at the right time in their cycles of interest, consideration and conversion.

​Just how does this Phoenix area strategic marketing and advertising agency understand precisely what people might be searching for online and the best way to connect the people we’re searching for with the most relevant information? That’s where FabCom’s strategic marketing expertise comes in. Dynamic one to one marketing that fuels relationship marketing is our key differentiator. That’s because we connect everything we do to our methodology which can be summed up in one word: Neuromarketology™.

​Pioneered by this Phoenix area strategic marketing and advertising agency, Neuromarketology is a hyper-focused neuromarketing methodology that maps each target audience’s behavioral, demographic and psychographic connection points to a company’s brand. The science promotes dynamic one-to-one marketing messaging to connect your brand attributes with each of the individual target’s brand-matched characteristics through automation that results in the most relevant method for influencing a company’s specific target.

​Utilizing SEO and SEM in FabCom’s strategic marketing content development, super charged with our unique Neuromarketology methodology, not only maximizes results for clients but also guarantees them.


Brian Fabiano


Bob House