Medical and Healthcare University

Student Interview Videos

Medical and Healthcare University

Goal:

Capture the inspiring stories of university students to increase brand and degree awareness, increase affinity for the brand, and drive preference for the brand.

Tactic:

Build a portfolio of inspiring student interview videos to showcase the benefits of the degree and how it can be attained by athletic trainers from all walks of life.

Target:

  • Prospective students
  • Athletic trainers

Results:

Video hit a brand cadence that will be effective for its intended use and create preference for the brand.

Medical and Healthcare university student interview video screenshot. Medical and Healthcare university student interview video screenshot. Medical and Healthcare university student interview video screenshot. Medical and Healthcare university student interview video screenshot.
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