Real Estate Company Corporate Identity

GOAL:

Position the new brokerage as the premier buyer’s agent for exclusive luxury homes in Scottsdale.

TACTIC:

Develop a company logo to be utilized across all communication initiatives online and offline including creation of business cards and a letterhead template.

TARGET:

• Affluent in-state and out-of-state luxury home buyers.

RESULTS:

Positioning solidified with niche brand development.