Corporate Branding and Positioning Video
GOAL:
Increase lead generation and understanding for open source ERP.
TACTIC:
Create an online video that explores the humble beginnings of the company and their growth to becoming one of the largest and most relevant open source ERP software companies.
TARGET:
- Buyers within the consideration phase for open source ERP
RESULTS:
The client more than doubled their marketing qualified lead flow and increased revenue more than 61% over 12 months.