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Biomechanics Company

Corporate Identity - Biomechanic

GOAL:

Develop new positioning for Noraxon to encompass a wider range of audiences and allow for the addition of multiple, scalable product lines.

TACTIC:

Update identity to include an extended nomenclature to offer cohesive branding and positioning.

TARGET:

  • Noraxon China, South America, Europe.

RESULTS:

Heightened international brand awareness.