University Geeked Print ad Series

Technology University

Goal:

Reach prospects for this technology-focused university and their influencers to position as a unique education opportunity.

Tactic:

Create a series of ads for this technology focused university to reach prospects and reinforce this unique education opportunity.

Target:

• High school technophiles.

Results:

Over three year period, awareness among inquiries rose to 94%; awareness among prospects rose 260%; university was able to increase tuition by 40%.