Software Company

Software Company “Third-Party” Blog Website

Software Company

Goal:

Connect potential new software users to the software through an interactive blog site.

Tactic:

Design a “third-party” informational and fact-based blogsite that creates authority and conversation around temp hire topics to promote the company’s brand identity and positioning that encourages inquiry.

Target:

  • Temp staffing agencies
  • Temp workers
  • Light industrial industries
  • HR departments

Results:

Proof of Concept

Software third-party website blog Software third-party website blog Software third-party website blog Software third-party website blog
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