International Pool Finish Company

Pool Company “Best” Print Ads

International Pool Finish Company

Goal:

Establish position of best pool finish.

Tactic:

Create a series of print ads to showcase the luxurious upscale product, supporting the best positioning.

Target:

  • Homeowners, men and women 30+.

Results:

20% increases in years one and two.

High-resolution zoomed-in image showing photographic detail of a print ad FabCom designed. Image shows a young girl swimming under water. High-resolution zoomed-in image showing photographic detail of a print ad FabCom designed. Image shows a young children playing in sand. Close-up image showing photographic and design quality of a print ad FabCom created. Image features a mother and daughter playing in a pool. High-resolution zoomed-in image showing design detail of a print ad FabCom designed. Image shows a young boy playing in water alongside the campaign slogan.
affiliates & partners
fabcom brainfood IBM Cognos logo displays FabCom's partnership with IBM Cognos Business Intelligence Software Grayscale Logo of Database Marketing Methodology company in Phoenix, Arizona Fabcom - HubSpot certified gold solutions partner Microsoft Azure Neuromarketology logo A gray font comprises this S-shaped logo for Scottsdale Interactive with the tagline 'Integration. Reach. Impact.' IBM Watson logo displays FabCom's partnership with IBM Watson Analytics Software Hybrid Reality HReality Professional Virtual Event Platform Blocksolid HReality Professional Virtual Event Platform