Nutriceutical Company

Energy Supplement Direct Mail

Nutriceutical Company

Goal:

Bring website visitors back for a second visit when they are more likely to make a purchase.

Tactic:

Create postcards to drive consumers to highly interactive, personalized PURL for special offers.

Target:

  • Adults 25+.

Results:

A six-fold increase in sales and a similar decrease in shopping cart abandonment at second visit.

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