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Non-Profit, Statewide Homeless/Changing Lives Center

Rescue Mission Website

GOAL:

Create a user-friendly website to educate the community about the plight of the homeless and empower them to donate.

TACTIC:

Develop a website architecture with pathways for visitors to learn methods of assisting the homeless in Phoenix.

TARGET:

  • Public at large
  • New donors

RESULTS:

The website has helped the community to better understand the plight of the homeless, increase awareness, improve behavior toward homeless individuals, and bolster donations as well as community involvement.