360 Video Campus Tour
GOAL:
Create a 360-degree video tour of the University’s campus to drive interest in visiting the campus, and to drive prospective students to the website to learn more.
TACTIC:
Utilize 360-degree video technology to create an immersive campus introduction.
TARGET:
- Prospective students
RESULTS:
Video hit a brand cadence that will be effective for its intended use and create preference for the brand.