SEO (search engine optimization) starts with having your site rank on the first page of Google, Bing or Yahoo. Well strategized SEO and SEM (search engine marketing) are driven from the systematic integration of your value, trust and story into online digital assets that attract the right visitor at the right time in their cycles of interest, consideration to conversion.
FabCom ensures that your SEO and SEM efforts are projecting your brand to be in the right place at the right time, whether it’s #1 in a search engine result page or dynamically served at the exact moment when user variables align for the maximum tipping point of action that creates a lifetime of transactions and loyalty.
A common complaint we hear from prospective SEO and SEM clients is, “I hired a firm to get my website better noticed, but after I spent a fortune, my site is still on the third or fourth page of every defined keyword search.”
As many have learned, it is both time and money consuming to try and put SEO or last-minute modifications on an existing, under-performing website. We find that it is exponentially more productive and much less expensive to build the right website at the outset that is SEO and SEM driven.
At FabCom, our SEO and SEM expertise also can rehabilitate any antiquated model, programming or design to further leverage your existing digital equity.